Lenovo / Booth Design
The 3d visualizations of the booth were created by unfolding a red tape around the stand creating levels and movement. In this booth there is a classroom area for interactive and dynamic lessons to take place, product display areas, relax area, reception, meeting room and storage. The strong colours were inserted in the booth as the new Lenovo company image plays with a lot of colours. It also fitted with the target k12 for an overall fun and fresh effect.